1. Core text books 2 items
    1. Business research methods - Emma Bell, Bill Harley, Alan Bryman 2019

      Book Suggested for student purchase

  2. Further Reading 27 items
    1. Qualitative research methods for the social sciences - Howard Lune, Bruce L. Berg 2017

      Book Further

    2. Qualitative research methods for the social sciences | ebook - Howard Lune, Bruce L. Berg 2017 (electronic resource)

      Book Further

    3. Research design: qualitative, quantitative & mixed methods approaches - John W. Creswell, J. David Creswell 2018

      Book Further

    4. The good research guide: for small-scale social research projects - Martyn Denscombe 2017, ©2017 (electronic resource)

      Book Further

    5. An introduction to qualitative research - Uwe Flick 2018

      Book Further

    6. Developing a questionnaire - Bill Gillham 2007

      Book Further

    7. Developing a questionnaire - Bill Gillham 2007 (electronic resource)

      Book Further

    8. Doing your literature review: traditional and systematic techniques - Jill Jesson, Lydia Matheson, Fiona M. Lacey 2011

      Book Further

    9. Netnography: doing ethnographic research online - Robert V. Kozinets 2010

      Book Further

    10. Content analysis: an introduction to its methodology - Klaus Krippendorff c2013

      Book Further

    11. Research methodology: a step-by-step guide for beginners - Ranjit Kumar 2019

      Book Further

    12. Interviews: learning the craft of qualitative research interviewing - Svend Brinkmann, Steinar Kvale 2015

      Book 

    13. Focus group methodology: principles and practice - Pranee Liamputtong 2011

      Book Further

    14. Marketing research: an applied approach - Naresh K. Malhotra, David F. Birks, Peter Wills 2012

      Book Further

    15. Marketing research: an applied approach - Naresh K. Malhotra, Daniel Nunan, David F. Birks 2017 (electronic resource)

      Book 

    16. Social research: an introduction - Matthew David, Carole D. Sutton 2011

      Book Further

    17. Social research methods: qualitative and quantitative approaches - William Lawrence Neuman 2014 (electronic resource)

      Book Further

    18. The Content Analysis Guidebook - Kimberly A. Neuendorf December 15, 2001 (Paperback)

      Book Further

    19. Developing effective research proposals - Keith Punch 2016

      Book 

    20. The coding manual for qualitative researchers - Johnny Saldaña 2016

      Book 

    21. Research methods for business students - Mark Saunders, Philip Lewis, Adrian Thornhill 2015

      Book 

    22. Research methods for business students | ebook - M. N. K. Saunders, Philip Lewis, Adrian Thornhill 2019, ♭2019 (electronic resource)

      Book 

    23. Interpreting qualitative data - David Silverman 2019

      Book 

    24. Applications of case study research - Robert K. Yin c2012

      Book 

  3. Core journal articles 1 item
    First journal
    1. Extending the Extended Self in a Digital World. - Sheth, Jagdish N.1Solomon, Michael R.2 2014

      Article Core This is your first article to read