1. Core Reading 13 items
    1. The marketing of sport | ebook - John G. Beech, Simon Chadwick 2007 (electronic resource)

      Book Core

    2. Sport marketing - Bernard James Mullin, Stephen Hardy, William Anthony Sutton 2014

      Book Core

    3. Advanced theory and practice in sport marketing | ebook - Eric C. Schwarz, Jason D. Hunter 2018 (electronic resource)

      Book Core

    4. Advanced theory and practice in sport marketing - Eric C. Schwarz, Jason D. Hunter 2018

      Book Core

    5. Essentials of marketing | ebook - Frances Brassington, Stephen Pettitt 2013 (electronic resource)

      Book Core

    6. Essentials of marketing | ebook - Frances Brassington, Stephen Pettitt 2013 (electronic resource)

      Book Core

    7. Essentials of marketing - Frances Brassington, Stephen Pettitt 2013

      Book Core

    8. Sports journalism: a practical introduction - Phil Andrews 2014

      Book Core

    9. Fundamentals of sport marketing - Brenda G. Pitts, David Kent Stotlar 2013

      Book Core

  2. Further Reading 18 items
    1. Sport and the media: managing the nexus - Matthew Nicholson, Anthony Kerr, Merryn Sherwood 2015

      Book Further

    2. Global marketing - Svend Hollensen 2017

      Book Further

    3. Global marketing | ebook - Svend Hollensen 2020 (electronic resource)

      Book Further

    4. Integrated marketing communications | ebook - David Pickton, Amanda Broderick 2005 (electronic resource)

      Book Further

    5. Integrated marketing communications - David Pickton, Amanda Broderick 2005

      Book Further

    6. Sport promotion and sales management - Richard L. Irwin, William Anthony Sutton, Larry M. McCarthy 2008

      Book Further

    7. International marketing strategy: analysis, development and implementation - Isobel Doole, Robin Lowe, Alexandra J. Kenyon 2019

      Book Further

    8. Leisure marketing: a global perspective - Susan Horner, John Swarbrooke 2005 (electronic resource)

      Book Further

    9. Leisure marketing: a global perspective | ebook - Susan Horner, John Swarbrooke 2005 (electronic resource)

      Book Further

    10. Leisure marketing: a global perspective - Susan Horner, John Swarbrooke 2005

      Book Further

    11. Marketing: an introduction - Gary Armstrong, Philip Kotler, Marc O. Opresnik 2020

      Book Further

    12. Marketing: an introduction | ebook - Gary Armstrong, Philip Kotler, Marc Oliver Opresnik 2020 (electronic resource)

      Book Further

    13. Marketing communications - John Egan 2020

      Book Further